Thank you for choosing a Hello You Designs Theme to build your site. Don’t forget to submit your site when you are finished and please contact us if you run in to any hiccups along the way. Below are the basics on getting your new theme set up to appear like the demo. Here is a link as well to the demo that you can view for reference.


Design Basics

Below are the fonts and colors that are used throughout the theme.

Main Colors

Midnight – #222
Mint – #c9e4e2
Golden Mustard – #f3b34f
Blue Gray – #ced3d6

Blog Featured Image Sizes

It is good practice to always have your Featured Images for your posts be the same size. If you plan on using the slide, you will want your featured images to be at least 1000px wide. The two recommended sizes are 1000×1500, or square of 1000×1000.

* Before Proceeding *

If you are not staring with a new site, create a backup of your current site. Always keep an untouched copy of your theme stored on your computer. You will also want to keep an updated version of your theme files stored on your computer, in the case that you accidentally make a mistake and need to use that copy to fix it. You can also download a copy in your account area (if you purchase on our site, otherwise it keeps on the purchasing site) at any time.

First Steps

Install Genesis

Go to Appearance > Themes > Add New and load in the Genesis Zip file. You do not need to activate it once installed, because it will automatically activate when a Genesis Child theme is loaded.

Install The Theme

Go to Appearance > Themes > Add New > Load in the Theme zip file and activate the theme

Install & Activate Plugins

After you activate the theme you will have the option to automatically install your plugins. Examples below are from Hello Coach, but it will be the same for your theme.

Step 1 – Begin Installing Plugins

Step 2 – Begin Installing Plugins

Select All of the plugins. If you decide you do not want a plugin, leave it unchecked. Then from the drop down select Install Plugins.

Step 4 – Activate Plugins

After Installing the plugins, scroll to the bottom and select the message that says “Return to Required Plugins Installer”. Once back you can now select all and activate them. After you have activated the plugins, move on to the Demo Import

Import Demo Content

To import the demo content you have 2 files inside of the Demo Zip folder that we will need. Extract them to your desktop. Then go to Appearance > Import Demo Data. You will upload the #1 XML file in the XML spot, and the #2 WIE in the WIE spot. You can do these together and click Import Demo Data. Be patient because it can take a few minutes depending on your host speed.

Step 1 XML

Step 2 WIE

Step 3 – Import Demo Data

Various Settings

After importing the demo content you will have a few settings left to be done.


Sometimes the menus do not assign. If this happens go to Appearance > Menus > and you can assign your menu positions.

Plugin Settings

The 3 most common plugins to set up are the Instagram Feed, Genesis Simple Share and Genesis Responsive Slider. You can view more about how we set up the demo sites HERE

Basic Settings

Logo or Site Title

Image – To add a header image, click “Appearance > Header” and you’ll be prompted to upload your logo. Your logo is retina ready and fully responsive, the optimal size is 700×350. The logo is then compressed to half the original size. This keeps the logo from being fuzzy on mobile devices. The easiest way to properly size the logo is with or other image editor. Start by creating a canvas the correct size, then place your logo on that canvas and adjust it to fit. Don’t worry about the amount of space on the sides of the canvas, focus more on the height and the logo being centered. For more help on placing your logo on the proper size canvas, visit this tutorial How to upload & Size your LogoText – If you prefer to use text, that will automatically appear. You can set your site name by visiting “Settings > General”

  • Place your blog name in the ‘Site Title’ field
  • Place your tagline in the ‘Tagline’ field

Setup your Menus

To setup your Navigation menu go to Appearance > Menus. Your theme comes with a Left Menu (Primary Navigation) and Right Menu (Secondary navigation) that displays on either side of the logo.

Menu Descriptions

To set the description under the main menu item, select “Screen Options” from the very top right hand corner of the Menu page. There you will see a bunch of options and make sure that “Description” is checked. Once that is checked you will be able to add a small description above your main menu item.

Anchor & Take Me home

The example is for Hello Nouveau but works the same on any Hello You Theme.

Change Your Colors

Your theme comes with few options to customize the site. If you go to Appearance > Customize you will open the theme “Customizer” screen. There you can change the background and main colors to match your brand. Here is a preview of what that screen will look like.

Wordpress feminine theme

Change the Image Section Images

To change the default images that show up in each Image Sections you would go to Appearance > Customize > Image Sections then select the image you want to change. the images needed for each section will be listed in the individual widget description

Add or Remove Blog from Homepage

You can add or remove the blog from the front of the homepage by going to Appearance > Customize > Front Page Content Settings. There you will have the option to show or hide the blog as well as rename what the intro says. To adjust how many are shown per page, you go to Settings > Reading > Blog Pages to Show at Most > Then select the number you would like to show on the homepage.

Footer Copyright

The footer is optimized for SEO and will pull from your site Title. To change that information you would go to Settings > General > Then adjust what is shown in the Site Title field.

Widgetized Homepage

Widget Areas

Your homepage is made up of a mix of solid & image sections. The recommended image sizes are right in the widget description

  • Ad Bar
  • Full Width Image
  • Home Optin
  • Home About 1
  • Home About 2
  • Image Section 1 – 2000pxW by 1080pxH
  • Home Services
  • Image Section 2 – 2000pxW by 1080pxH
  • Home Flexible – Not shown in demo
  • Image Section 3 – 2000pxW by 1080pxH
  • Menu Social Icons
  • Social Bar
  • Footer 1
  • Footer 2
  • Footer 3

Bonus Widgets

  • Side Widget
  • Signature
  • Widget Below Content
  • Blog Slider
  • Blog Widgets
  • Client Page
  • After Entry Widget
  • Social Page Template

Homepage Visual Widget Guide

Not every widget available was used in the demo. Below is the guide as you see in the demo.

feminine wordpress theme

The Homepage By Section

This section will show you how each section is setup in the theme demo. Not all sections were used in the demo. Keep in mind this is just a guide to go over how the demo is styled. You can use or not use any section to create a custom look.

Ad Bar

This Ad Bar is holding 2 widgets. The first widget you add with create the blue bar and the second widget will create the gray. Both the Blue and Gray, as well as the font color for each can be changed in the color customizer. You can use your social media icons up here. Link to a page on your site, or maybe que a popup from a newsletter provider.

Widget 1 – Custom HTML widget holding wording and a icon
Widget 2 – Custom HTML widget holding a hyperlink

Full Width Image – 1900pxW by 600pxH

Option 1 – Single Image

The demo is using an Image Widget to display a single image. You must presize your image before you add it. There is no code to minimize the height. We did this so you have more flexiblity on how much shows or does not show. 600px is the height the demo uses. Keeping it shorter will pull that optin up, going longer and the optin drops.

Optin 2 – Slider

Using Soliloquy or another slider of your choice, you can add a slider short code to a custom HTML widget, in the Full Width Image spot. Keep your images the same size, 1900px Wide by 600px High.

Home optin

The Home Optin uses 2 Widgets. The first is holding your wording and the Arrow. The second is either your Optin, an image, or featured page/post widget.

Widget 1 – Custom HTML

widget that holds wording and the image for the signup button. This cute button comes with your theme. If you would like the button to disappear on mobile then you will want to wrap the image in the signup div. That copy paste code is below.

H1 – Oh Hey
H2 – Upfront Call To Action
H3 – What’s Important to you
H4 – (not shown will be in the same font as h3, slightly smaller and black in color.)

SignUp Div

Widget 2 – Enews, Image, or Featured

The demo is using the Genesis Enews Extended plugin. You can use an Image Widget, or Featured Page/Post Widget. Below is an example of using an image that links.

*Need more arrows? Get the entire collection from

About 1 & 2

About 1 – 1100pxW by 850px

This widget area is using a Genesis Featured Page widget, pointing to the about page. Blow are the exact settings in the Featured Page Widget that the demo uses. To change the image, you would go to the page itself, About for example, and change the featured image of the page. The Genesis Featured Page Widget pulls that image to show on the front of the site. You can change this to any page, or post you would like. You can also use an Image Widget and place the link, but note that it will not have the hover effect.

About 2

This widget area is holding 2 Custom HTML widgets. The first widget adds the script wording. The second widget adds the title, blurb and button.

Widget 1 – Custom HTML

H1 – Hello You! – Be sure to keep this short. If it is too long it will not fit correctly.

Widget 2 – Custom HTML

H1 – Welcome to the demo
short blurb
Then add a button that links. The copy paste code is below

Plain Button

Image Section 1 & 2 – 2000pxW x 1080pxH

Image section 1 and 2 are set up the exact same way.

Step 1 – Change the images

To change the image you see in this section you would do it in the customizer. Go to Appearance > Customize > Image Sections. These 2 sections are Image Section 1 and Image Section 2. Make sure to properly size your image before loading it. These sections are a parallax section and the recommended size is 2000x1080px.

**Keep in mind that these are image sections and will adjust for the height, not the width. Use an image that does not need to be size specific, like a portrait. These image sections are meant to be backdrops to the message.

Step 2 – The widget

Each is using a Custom HTML widget with the following

H1 – Blue Font
H2 – Script Font
Wording for the blurb
Button that links – Copy past code is below

Plain Button

Home Services

This widget area is flexible and adjusts based on the amount of widgets placed in it. How it adjusts is below

The demo is using this section for 3 featured pages. To get the demo look, you will place 1 Custom HTML and 3 Genesis Featured Page Advanced Widgets in the Home Service widget area.

Widget 1 – Custom HTML

– Is always 100% and is holding the Flexible widget message.

Widget 2, 3, 4 – Genesis Featured Page Advanced

Below is how each widget is setup. The color block on the image, will be the page title. The colors for these 3 color blocks can be changed in the color customizer and will adjust with the Blue, Yellow, Gray button colors.

Home Fleixble – Not shown in Demo

This section was not shown in the demo but can be used for any number of things and is flexible. Below is how the flexible widget area will adjust based on teh widgets you use in it. You can use this like the example above from Main Street Web Design. It used Featured Page Advanced widgets to highlight her portfolio. You could also use it like the image below and create a closing section, like on the Serendipitous theme but with the Boho Styling.

Image Section 3

This section will show up above your footer throughout the site. The demo is highlighting testimonials but you can use it for another optin, or message.

Optin Example

To get this look you would use 2 widgets. The first is a Custom HTML widget with the wording. The second is the Genesis Enews Extended. Below is the example.

Footer Section – As Seen in the Demo

Footer 1 2 3

Footer Widget 1

This widget area is holding 4 widgets. The first holds the message. Then 2 navigation menu widgets and the fourth widget is your client portal button.

1st Widget – Custom HTML Widget
2nd & 3rd Widget – Navigation Menus will be 50% width. Create them at Appearance > Menus. Blue writing is added in the description of the menu, just like your home navigation
4th Widget – Cutom HTML – Button that links. Copy/Paste code is below.

Plain Button

Footer Widget 2

1st Widget – Custom HTML with a short message
2nd Widget – Simple Social Icons

Footer Widget 3

The demo is using the Genesis ENews Extended in this area. You can use it to highlight your social feed, a mesage or even move the testimonials here. The blue color can be changed in the color customizer.

Social Bar

This is where you place the Instagram shortcode in a text widget. To get the IG feed to show up the same as the demo you will need to set the display options in the IG settings. The demo is using 8 images, 8 columns, 2px margin. I’ve also unchecked the features of showing the Header & Load more but left the Follow Button.

Blog Template

Assign the Blog Page

Assign the Template

To assign your blog to a page, you would first create the page. Then click to edit the page and over on the right hand side is where you can choose the template for the page. You would change yours to Blog template. Once you do that all of your posts will auto show on this page.

Gutenberg Editor

Classic Editor

Blog Slider & Blog Nav Bar Setup

Blog Slider Widgets

You can choose to use this widget area or leave it blank. The Demo is using two widgets in this widget section, a Genesis Responsive Slider widget and a Navigation Menu Widget. You can create your custom post menu in the Menu section at Appearance > Menus. You can also place above or below the slider.

Genesis Slider Settings

To setup the slide like you see in the demo you would want to make sure that you have the Genesis Responsive Slider installed. Then go to Genesis > Slider Settings > and set your slide settings like the image. You only have to worry about what is in the circle.

Trouble Shooting

If your images do not fit, make sure first that they are at least 1000px wide. If they all are, then you will need to run the regenerate thumbnails plugin. After you have done that on your images, they should all fit.

Blog Widgets Setup

This section is holding 6 Widgets. Below is how it is setup. You can pick and choose which to use.

Widget 1 – Custom HTML

Widget 2, 3, 4, 5 – Genesis Featured Page Advanced

Each one of these posts is using a Genesis Featured Page Advanced Widget. I’ve also used custom image sizes vs the default post size, because I wanted them to be shorter. This section is designed to hold 4. If you would like to hold more, or less, you will need to adjust the % in the theme file. The Genesis Featured Page Advanced plugin will allow you to load custom images, links to anywhere on your site, and even create your own titles.

Below is an example of how 2 of the 4 are setup. The first is going to a page on the site that already has an image in the correct size as the featured image. The second widget is using a custom image and linking to a post on the site.

Widget 6 – Genesis Enews Extended

Post Excerpt – Shop Style Widget

This theme is designed to use the post excerpts for your Shop Style or Reward Style Widgets. You can also use it for affiliate announcments, special guest posters and even optins on a per post basis. To use the excerpt on the post, you first want to make sure that “excerpts” are enabled. You only have to do this once.

Gutenberg Editor

Classic Editor

Step 1 – Create a post, click on the “settings options” tab in the top right corner
Step 2 – Make sure that “Excerpt” is checked
Step 3 – Scroll down your blog post and find the excerpt box. This is where you would copy paste your shopping widget or other content. The demo is using the built in accent text and a shop style widget.

Accent Text Example

Affiliate Disclosure

Many of you will need to add an affiliate disclosure notice at the top of sponsored or affiliate linked posts. To add your custom message to the post go to the edit the post. Make sure that “custom fields” option is selected. To do this click on the top right hand arrow where it says “Screen Options”, then check off “custom field”.

Gutenberg Editor

Step 1 – Click the 3 dots in the editor and then click on options

Step 1 Custom Fields

Step 2 – A screen will pop up and you can select the Custom Fields Box

Step 2 Custom Fields

Step 3 – Once you select that custom fields box, it will open it up like on the classic editor for you to add in the affiliate blurb

Step 3 Custom Fields

Classic Editor

Next scroll down the page until you the custom field section.

1 – Click “enter new”
2 – Enter the wording “affiliate” in the “name” section
3 – Enter your affiliate message in the “value” section
4 – Click “Add Custom Field” when finished and now that custom filed will show at the top of your post.

Signature Widget

This is one of those features that gets asked for often. We added a signature widget that will show below your posts and above the shop widgets. The signature widget does not have any height or alignment restrictions in the style sheet. So you can design any style signature that you would like. You can even use this widget for an advertisement, CTA or message, it doesn’t have to strictly be used for a signature.

Keep in mind that it will show below every single post, so if you have multiple authors on your site then this probably isn’t the best option for you and should be used for something else.

Client Portal Template

Client Page

Step 1 – Assign the Template

Create a page and then assign the Client Portal page template to it.

Step 2 – The Image 1900pxW by 1080pxH

Decide what background image you would like to use and be sure to size it properly before you load it. Then go to Appearance > Customizer > Image Widget Sections > and load your image to Image Section 4.

Step 3 – Set the widgets

Go to Appearance > Widgets > and add you widgets to the Client Page Widget section. The theme is designed to use 3 widgets.

First Widget – Is the message for your client and held in a Custom HTML widget.

Second Widget – Is a Custom HTML and what you would paste your client portal script in, or your membership login shortcode.

Third Widget – Optional, Image widget that you can add your submark/badge to.

Step 4 – Preview and link

If you followed 1 through 3 then your new page is ready to be viewed and shared with your clients.

Social Page Template

Social Page

*This is from the Hello Rose theme, your buttons and fonts will match your theme. Each theme is set up the exact same way.

This is a great way to guide your readers when they click through from Social Pages. To set it up, create a page and change it from the default template to the the Social Page Template. Then go to Appearance > Widgets and add your widgets to the Social Page Widget area. Once you have set that up all you have to do is link the page in your social profiles for your readers.


1st – Custom Menu
2nd – Simple Social Icons
3rd – Featured Post Widget

Menu buttons

Create a custom menu that you would like to show on your Social Page and then add it to the widget area. This menu will automatically have the menu items show up as buttons.

The Other Widgets

Sidebar Widget

*Example is from Hello Luv but the setup is the same.

This widget area is designed to be sticky and show on all of your pages and posts. In the demo we are using the Genesis E-News Plugin and the Simple Social Icons below it.

Codes used in Theme

Accent Text

You have a built in Accent Text.

Insert Images

Image that links


Plain Button

Button with heart

– Change <i class=”fa fa-heart”> to any other Font Awesome Icon

Circle Button

This little button was only designed to hold 1 icon, no wording. Though you could put wording in it and you would have an oval icon. The icons you can use can be found here FontAwesome Icons

Pricing Table

These pricing tables can be placed in any post/page or widget.

If you are new to WordPress I highly recommend watching the WordPress Video Tutorials. Many of the questions you have will be answered in those videos. The videos are only available to clients who have purchased a theme. If you purchased your theme on Etsy or Creative Market and would like access to the Tutorial section, please contact us.

If you are unable to find your questions answered in the links above, please contact us and submit a support ticket.

Please note our support team is here to help answer questions pertaining to any Hello You Designs theme setup and installation. Any further customization to themes is not covered under our provided support.